Memo #2 │ Don’t Say Nish To The Niche Cliché: "Mass Market = Toys For Children" Reality: The times they are a-changin’. This is the 21st century, and we roll with the dollar. Boys spend more of their pocket change on video games and trend items than they do on toys and action figures. "Tween" [...]

Today’s Hunter’s Holy Grail ain’t so holy. What happens when a lame toy meets a lame action figure? Ladies and gentlemen, we proudly present the Naboo Starfighter Handheld Game with Unique Naboo Pilot Action Figure by Tiger/Hasbro. The "unique" Naboo Pilot action figure wasn’t so unique after all. The plan was to slap some extra [...]

Figurus Dissectis Who’s who and what’s what in the upcoming 30th Anniversary Collectible Gift Tins? Today we put our action figure anal-rententivosity to the test, and break down where these new-to-you figures come from. Alternative theories are, of course, welcomed and encouraged. A New Hope Darth Vader, the Dark Lord of the Sith, is presented [...]

Top 10 Battle Packs (That I’d like to buy…)#1. — #2. Sy Snootles and the Max Rebo Band — Break up Max Rebo and his crew into two large Battle Packs with a kitbashed Ak-Rev (Weequay Drummer) to finish off this amazing band. We’d ultimately like a few hovering microphone drones, Max Rebo‘s big tuba-like [...]